Our collaboration with Dr. Ahmed Emara – a visionary motivational speaker whose influence resonates throughout the Arab world and beyond – is a testament to our dedication to crafting brands that are not just seen, but act as a beacons of resonating influence.

Dr. Emara, with his revolutionary programs and teachings, is on a mission to empower his audience and enrich their lives with the right tools to help them elevate. Our challenge was not just to create a brand identity, but to encapsulate the essence of a man who is a living catalyst for positive change.

To embark on this journey, we initiated a mini strategy workshop. This was not just a discussion; it was an exploration into the depths of what Dr. Emara’s personal brand truly stands for. We delved into understanding his vision, his message, and how these could be visually translated into a symbol that resonates with his audience.

Inspired by Dr. Emara’s belief that ‘energy is key to everything’, our design encapsulates the flow of energy lines that permeate all existence. The logo design is a harmonious blend of heart, soul, mind, and spirit – elements central to human existence and reflective of Dr. Emara’s teachings.

As a whole, the logo portrays a human face, symbolic of psychology and human connection. Within we included a symbol of the heart, the mind and the spirit (please see logo animation video below for a visual representation of this). The interconnected lines also  form an infinite loop, echoing Dr. Emara’s philosophy of the limitless potential of every human being.